SERVICE MANAGEMENT IN APOTEK P. BHAKTI KENCANA TOWARDS CUSTOMER SATISFACTION

Impact of Customer Service Practices on Customer Satisfaction and Retention

In any business to customer (B2C) or business to business (B2B) type of environment, a customer is the ultimate goal and objective. More often than not, it can be quite an issue. This perhaps due to the fact that organizations sometimes do not really understand of what actually goes on in a customer’s mind. As such, this predicament has provided as a challenge task to most business conglomerate...

Satisfaction towards Customer Loyalty in Auto-Mobile Industry of Pakistan

This study investigates the factors affecting the brand loyalty of the customers of Auto-mobile industry in region of Pakistan with the use of ECSI model. A well-organized structured questionnaire was distributed among the customers of Auto-mobile industry. The questionnaire was based on 5 Point likert-type scale. Results show that the customer expectations have a direct positive impact on perc...

A Study towards the Relation of Customer Relationship Management Customer Benefits and Customer Satisfaction

The purpose of this study is to investigate the efficacy of customer relationship management (CRM) benefits for customers in relation to customer satisfaction. A model has been developed and empirically tested through survey data collected from 150 customers of three Malaysian companies. The results indicate that the benefits of CRM for customers have had a significant positive effect on their ...

Customer Satisfaction in the Metropolitan Ambulance Service

Towards a Big Data-based Technical Customer Service Management

The increasing use of Information Systems (IS) in diverse business sectors and the growing degree of mobility has changed the traditional use of Information Technologies (IT) in the economy. While Big Data is a current issue in the telecommunication and trade sector, high data intensity is also in the service sector given. Especially in the Technical Customer Service (TCS) area, a large variety...